Showing posts with label success. Show all posts
Showing posts with label success. Show all posts

Thursday

Get Paid Even if it’s a No Fee Gig!

These days, it is getting tough to find highly paid speaking engagements and more often than not, speakers are being asked to speak for no fee. As much as I would like to receive a speaker fee every time I speak, I know that is just not the case these days. That's why I say "YES" to "no fee" engagements as long as I know that speaking will benefit my success in some way. Here are some of requests I ask of the event host or meeting planner:

-           Provide me with back of the room (BOR) presence to sell products and generate leads
-           purchase my products or books in advance and gift them to the audience
-           introduce me to other organizations that would have my as a speaker
-           introduce me to key people that could use my services
-           provide an attendee list with contact information for my use
-           hold a drawing to give away a product/service
-           get a copy of any video or photographs taken of me at the event for my use

Create your own list of requests to leverage your time at the event, not just on stage. There are other strategies to help you get compensated for your expertise and time. 

To help you, I am giving away a FREE CHECKLIST on QUALIFYING YOUR EVENT. It's yours for just signing up in the box on the right on my website: http://www.backoftheroomproductions.com

If you aren't familiar with back of the room marketing or sales; or maybe what you're doing isn't working, let's talk about that. In my 15 minute free consultation, ask your most challenging question and I'll give you a ready-to-use strategy and help you define your next step. Schedule your phone call here: www.borp.acuityscheduling.com


Alicia White, Founder and Creative Director of Back of the Room Productions™, helps speakers, coaches, consultants, and business owners give their message legs long after they leave the stage through professional branding and powerful products. From speaker sheets to back of the room products, clients receive high-level graphic design and expert branding strategy that leads them to business and speaking success!


Tuesday

Speaker Success Bootcamp with Katrina Sawa

Do you know HOW to get more speaking opportunities? Do you know HOW to create your talks so that people will take action? How about your Powerpoints? Order forms? Back of the room table displays...for capturing all the leads and following up? My coach Katrina Sawa will be covering ALL of this and so much more including a bit from me on speaker sheets in April.JOIN US and get this stuff done so you can get booked more and make more money ASAP!!  PLEASE MAKE SURE TO REGISTER YOURSELF HERE NOW, easy comp link:  http://livebigevents.com/speakersuccessbootcamp/

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Alicia White is a valuable resource for coaches, speakers, consultatns and business owners who want to look like the xpert they are. With over 20 years of experience, Alicia offers solid branding strategy and professional, on-target marketing materials that make a lasting impression. Clients love her graphic design skills and also get peace of mind and direction after a single strategy consultation.

As founder of Back of the Room Productions™, Alicia is a speaker and an international best selling author. She is a two-time award recipient of the Texas Intercollegiate Press Association, has been nominated for several business awards and serves as a Partnering Director of the Public Speakers Association.

Learn more about her by signing up for her valuable tips on public speaking here!

Masterminding Book by Lauren Midgley

Lauren Midgley,  speaker, author and founder of Courage to Succeed Consulting has co-authored the book Masterminding Our Way: The Power of 5 Minds. She along with four other brilliant business professionals share their stories on masterminding and how it helps them grow their business and get support in their personal life.

When I was growing Back of the Room Productions, I was part of two small masterminds and loved learning marketing and business development strategies as well as gaining insight on who to balance my work and home life. Today, I am part of a mastermind with my business coach Katrina Sawa, and while it is a virtual meeting, I still gain the support I need to improve my business practices.

It helps knowing that someone else is there to validate your actions, answer questions, help you solve challenges, or provide an alternatives to processes that haven't been working.





Great job on the  book, Lauren! Congratulations to you, Sarah Gilliland, Wendy Knutson, Nicole Smith and Shannon Thomas! Go buy the book!

Masterminding Our Way: The Power of 5 Minds




Sign up for valuable tips on public speaking!

The Power of Being Honest

Today, I opened up my email and saw a subject heading stating:
♥ We're Sorry. Can we try this again? ♥

This email was from a print vendor I have used in the past. I was intrigued. I usually just delete these promotional emails but the subject line caught my attention this time. Upon reading the first sentence, I realized this was a heartfelt message.  Overnightprint's Chief Management Officer, Michael Wolfe, described in detail how the company had let customers down.

He was brutally honest! A trait that so many of us push down for fear of rejection or for exposing our imperfections. He followed up with how the company will do better and extended an offer to customers to further express his gratitude for their understanding. He even gave out his personal phone number so people could call him directly!



I applaud you, Michael Wolfe, for being transparent and honest. For following up and for being willing to do what was uncomfortable but probably needed.


And because of this email, I was lead to design something to be printed. I want to take advantage of the improved services. This is the power of being honest!

It is a lesson to all business owners - we are human, we flub up. Take accountability and rectify the situation. Yes, it hurts the wallet when we have to spend more time correcting our errors, but this is business. And if you don't correct your errors and take care of your customers, you won't have any customers to care for at all.

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Alicia White, CEO and Founder of Back of the Room Productions™ and SpeakerSheets.com, helps speakers, coaches, authors, and business experts give their message legs long after they leave the stage through professional branding and powerful products. From speaker sheets to back of the room products, clients receive high-level graphic design and expert branding strategy that leads them to speaking success!

Monday

Are You Taking Risks to Success?


The mind is a powerful tool. It can calculate risks and make judgement calls in nano seconds. The mind can also limit our abilities perhaps based on past experiences, especially when mental or physical pain is involved.

All my life I have been a safe player, you won't find me jumping out of the airplane or playing $100 slots. My safe choices have given me great opportunities and life experiences. The riskiest thing I have ever done was backpacking across Europe and Egypt by myself in my early twenties. I went alone out of necessity; none of my friends were able to go and, well, I wanted to travel and see the world. Even so, every step of the way was calculated and planned. There were some gritty and scary experiences but I survived it.

Getting married was planned but not the when or to whom. Fortunately, I met my soul mate and we married just before I turned thirty. I guess you could say how I meet Rick was a little risky. I placed an online ad on AOL's Love Connection, well before online dating became mainstream. I remember friends saying I was crazy to meet a man I did not know, especially from the Internet! After deleting a few ads from weirdos, Rick's reply intrigued me enough to want to learn more about him. I am so glad I took that risk.

There have been other occasions in my life where I have been a little dare devilish: zip lining through the jungle with friends, quitting corporate America to start my own company, photographing fires, and, most recently, photographing wildlife in their natural habitat. And for the most part these are controlled situations and I consider these activities as adventurous and not so much as risky.

Recently, Rick and I rafted down the Merced River in Yosemite National Park. I was worried about strong currents and white water because I was not familiar with this river and had never done any white water rafting. Rick assured me this wasn't one of those types of trips. Yet at the first sight of rough water, my mind visualized us going over the "rapids" and our raft being catapulted over landing upside down, leaving me to swim for the shore in the frigid water. My body tensed up as we approached the "rapid" and I leaked out a little "eeek" as the raft made its way over the rocks... quite uneventfully.

"Okay," I thought. "That wasn't bad."

Another rough spot came up and this time I wanted to assist Rick so I paddled with all my might. Again, nothing came of the rough spot except the boat drifted sideways which meant we were navigating the river backwards. This startled me at first. My mind knew this movement was not natural but as soon as I saw the grand visual in front of me, all I thought of was the beauty that had been behind me that I had been missing.

I allowed myself to not worry about "driving the ship;" Rick had it covered. Instead, I focused on the grandeur of the half dome and the incredible, larger than life view of the monoliths before me. It was a quiet, pleasant ride. Amid my mental "awws" and "wows" of the grand visuals before me, I contemplated about taking risks.

I wanted to go zip-lining again without pure terror running through my veins. To this day, I remember the extreme fear of hanging from those tiny cables 60 feet above the jungle floor and not having the option to "get off this ride." Through encouragement of my friends and the staff, I began to trust that I wasn't going to die or break my back. It wasn't until the last leg of the ride that I actually had fun. And I wanted to do it again.
Just like I want to try white water rafting. I want to try rappelling. I want to walk on a glacier and a volcano. I want to go on a helicopter ride.

What do I have to fear? Bodily injury? Sure. Death? Possibly. But if I plan accordingly as I have my entire life, the risks should be minimal. Having my husband or best friend next to me will help keep the risks down as well as using recommended recreational vendors and guides for these great adventures.

If I start slowly by rafting down a river that is a little bumpy or climbing an indoor wall, I can build the skills I need and change my fear to confidence. The mind is a powerful tool and we can change our mindset.

So how do we decide if a goal is too risky?
  • List your goal and the steps needed to complete it. 
  • Identify what will be affected when you take on the goal, such as your reputation, family life, financial stability, success, community recognition, or any other Risk Result. 
  • Weigh each Risk Result on a scale from 1 to 5, using 1 as little risk and 5 as the highest. 
  • Add the scores and divide by the total number of Risk Results. 
  • A rating of 1 or 2 is worth starting your goal.
Share with us what you decide to do and why it is worth taking the risk!

Alicia White, CEO of Back of the Room Productions™, helps speakers, coaches, authors, business experts and thought leaders monetize their message every time they speak. From speaker sheets to back of the room products, clients receive high-level graphic design and expert branding strategy on how to use their marketing products. Copyright 2013.